What's it about? 

Well, I'm glad you asked! Beyond being about 292 pages, here's what you can expect!

Many people struggle to choose a career. A handful regrettably end up as astronauts, baseball players, or movie stars. But the real celebrities? They become high-tech marketers. In this (hopefully) hilarious and poignant memoir of Silicon Valley from the 1980s right up to 2025, I chronicle my 37-plus-year career from simple program coordinator to what should have been Chief Marketing Officer. (But I'm not bitter, as you’ll read in Chapter 17.) 

Yes, we marketers had it all in those golden years of tech’s rapid evolution from microprocessors to e-commerce to artificial intelligence and beyond: World travel. Celebrity hobnobbing. Consumption of excessive amounts of alcohol for the sole purpose of improving corporate profits. What more could you ask for? 

Well… This book has something for everyone—tech buffs, armchair historians, marketers, and anyone who enjoys a good laugh. Venture with me as I recount stories about legendary companies including MIPS, Silicon Graphics, Seagate and Microsoft. Crack open the spine for the fun and the excitement; stay for the glamour and the expense accounts. 

For no extra charge, I include 37 marketing tips throughout the book packed with lessons I learned along the way. See? Now you can write the purchase of this book off as a business expense!

Where to Get Marketing Physics

You can get the paperback or digital version on Amazon by clicking here or searching for "Marketing Physics" on Amazon.com. The paperback lists for $42.99 and the digital version for $9.99. I produced the paperback in 8.5 x 11" format because of the graphics that I included. In numerous instances, I used images to explain particular aspects of marketing and I wanted them to be easily visible.