Principles of Arts and Cultural Management
Module Code: CRIM 6001
Topics covered
• Creative Enterprises: System and Structures
• Managing human behaviour in creative enterprises: Individual and Interpersonal Behaviour
• Communication and teamwork versus individual works
• Motivation and reward system
• Organizational design and culture
• Managing conflicts and crisis management
• Strategic management, business planning and entrepreneurship
• Persuasion, negotiation and decision-making
• Use of technology
• Arts and cultural venue management
Assessment
• An individual essay of 2,000 words
• A group report of 4,000 words