ELSE

Example with else (catch-all) statement:

<if condition="SubscriberGeoCountry == 'US'">

<p>Special offer for USA: 10% off!</p>

</if>

<else if="SubscriberGeoCountry == 'GB'">

<p>Special offer for United Kingdom: 15% off!</p>

</else>

<else>

<p>Special offer for you: 5% off!</p>

</else>

<if condition="SubscriberFirstname == '' ">

      Hi!

</if>

<else>

  Hey *[subscriber_firstname_capitalized]*,

</else>