Press 1 Leads are initiated by a live telemarketer who asks the senior if they would be interested in hearing information regarding Burial Insurance. Interested prospects are then transferred to a recording about Final Expense Life insurance. At the end of the recording they are given the option of pressing 1 to have a local agent to contact them or pressing 2 to be disconnected and removed from the call list.
Those that Press 1 are given another recording prompting the senior to leave their name, best time to call, and any additional information that they would like the agent to know. The are, again, given the option of pressing 1 to continue or pressing 2 to be disconnected and removed from the call list.
This is a double qualified lead. They first speak to a live person and then go through TWO recordings by Pressing 1. Finally, only those that have gone through this process AND THEN leave their contact information are transcribed and sent to the agent. Best part… the agent receives the lead within 24 Hrs!!
Because of the government limits of the Do Not Call List, data available to call on is extremely limited compared to that of Direct Mail or Live Life Leads. Because of this, Press 1 Leads are not available in all areas. And they cannot be ordered more often than every other week and an ordering radius of 30 miles from the zip code cannot always be guarantied.