Students will have the opportunity to learn about basic economics and finance, and learn how to apply them in a real-world context. Students will also learn about the different forms of business organisation, such as sole traders, franchises and joint ventures.
https://blorabeauty.com/pages/about-us
https://www.instagram.com/blorabeauty/
Mila is a second-year business-finance student at Georgia Tech. She is the co-founder of Blora Beauty, an upcoming tobacco-based skin supplement brand. Blora is looking to repurpose tobacco to fill whitespace within the wellness industry. With an interest in the startup ecosystem, Mila decided to explore the other side of the equation: venture capital and adjacent private equity fields. She is currently interning at Tech Square Ventures (VC firm) and has participated in the GenZ Scouts and EVCA fellowship programs! On campus Mila is Vice President of Georgia Tech Venture Capital Club.
The Business competition is a sales pitch. For this competition, each group will formulate an idea for a product, preferably using the knowledge that you have gained from our workshop. Participants discuss with your groups and finalise your marketing strategy for that product. You will then create a sales pitch in front of the judges. Our business instructors will act as guides for you all, helping with idea development as well as honing your presentation skills. Each group will then present the product to the instructors and head of the business. You will then be graded according to your performance based on our marking scheme.
TEAM 1: H&M (Thy Nguyen, Linda Nguyen, Elin)
The fashion industry is the second most polluting industry after the oil and gas industry. Following previous establishing environmentally-sound projects by H&M, team 1 proposed turning old clothes into eco-tiles that can be used in construction sites.
TEAM 2: LOCK&LOCK (Aniket, Monika, Thuan)
Our participants created a new Lock&Lock bottle product, which allows us to store hot and cold water at the same time. The bottle possesses Nano Zero filter technology to prevent pollutants, as well as Proprietary PureVis™ to prevent bio-contaminant growth and keep our drinking water clean.
TEAM 3: APPLE (Yuki, Vivi, Hana)
Apple is considered to be one of the greatest American information technology companies. Our participant presented a return to Apple's digital camera production in a more 'trendy manner'. The camera is well suited to the current demands of consumers of ages ranging from 20-45 years old.
TEAM 4: IKEA (Vicky, An Nhien)
IKEA is well-known for its self-assembly products, which not only reduces cost but also creates ease in transporting. Following closely to the model, team 4 created the doorstop, which lets users to use leg and open doors instead of arms. This product allows users with disability to open doors more easily.