Co-Author: “Modeling brand experience and brand equity association in the banking industry: mediating role of

brand identification, attachment and engagement” Journal of Modelling in Management DOI:10.1108/JM2-07-

2024-0231, December 2024

Co-Author: “Assessing Customer Demand and Customer Satisfaction Through Social and Environmental

Practices in The Hotel Sector of Bangladesh” Geojournal of Tourism and Geosites, 2020 (accepted for

Publication, June 2020)

Author: “Factors Affecting B2C Buyers Behaviour of E-commerce Industry in the Context of Bangladesh”

International Journal of Small Business and Entrepreneurship Research, Vol.8, No.1, pp.1-13, January 2020

Co-Author: “How Organizational Training Affects Employee Performance: A Case on Bangladesh Private

Banking Sector” International Journal of Entrepreneurial Research, Vol 2, No 4, pp. 1-6, December 2019