Marketing 1-2

UNITS OF STUDY

Unit 1 - Cash Handling/Customer Service

Unit 2 - Marketing Concepts

Unit 3 - Economics/Pricing

Unit 4 - Market Research

Unit 5 - Product Planning

Unit 6 - Promotion/Selling

Unit 7 - Distribution/Inventory

Unit 8 - Career Planning/Professional Development



mba crosswalk sales.docx
mkt 1-2 syllabus 2018.pdf