Agricultural extension is still an important instrument for rural development, but its potential to assist farmers is undermined by a number of challenges. One of the main problems is the absence of finance and resources, especially in developing nations, resulting in a shortage of qualified staff, old machinery, and inadequate infrastructure, making it challenging to extend services to far-flung farming communities. Furthermore, the low extension-to-farmer ratio makes it difficult to carry out effective outreach because a single extension agent tends to service thousands of farmers, hindering one-on-one training and hindering the uptake of new farming methods.
Access to digital services is also limited in most rural communities, making it impossible for farmers to use useful online tools like training, SMS notifications, and mobile apps. In addition, climate change-induced challenges and novel pest challenges call for constant training and adaptation of extension services. In an attempt to meet such challenges and digitize agricultural extension services around the world, what is needed are increased public-private collaborations, added finance, as well as creativity and innovation with digital technologies