Embedded Files
Monday 8th Dec AM
Monday 8th Dec AM
Introduction to brief
Recap of mise en scene
Introduce to hierarchy of needs
Monday 8th Dec PM
Monday 8th Dec PM
Exploration of audience theories: hypodermic needle, 2 step flow, uses and gratifications and reception theory
Types of advertising: print, broadcast, social media and field advertising
Thursday 11th Dec All Day
Thursday 11th Dec All Day
Regulations of advertising: BARB, OFCOM and ASA
Mystery product handout
Starting research
Monday 15th Dec
Monday 15th Dec
Pre production
Production
Monday 5th Jan 2026
Monday 5th Jan 2026
Complete Production of mystery advert
Deadline: Friday 9th Jan
Deadline: Friday 9th Jan
Final Reflection
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