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Situation: Resources and social issues plague many nations around the world. The people who live in Less Developed Countries (LDCs) face a host of problems due to numerous causes.
Role: Your team works for a fictional NGO and your job is to create the digital marketing campaign to support work in your region.
Product: NGO website and commercial/video explaining the resource or social problem and proposing initiatives for solving the problem(s).
Stakes: Your campaign needs to be effective in exposing the problems that exist in a LDC and encouraging funding for relief efforts.
Purpose
Purpose
Research and propose creative, positive solutions to serious problems around the world.
Discuss why and how countries develop differently and understand the interaction of countries.
Evaluate problems that affect sustainability.
Make connections between the human experiences presented in literature to the global human experience.
Understanding Non-Governmental Organizations
Understanding Non-Governmental Organizations
Introduction: What is an NGO?
Understanding: Excerpts: Why Do NGOs exist, and where are they headed?
Analysis: 11 Responsively Designed Nonprofit Websites to Study and Learn From
Three: Purposes fulfilled by the website (and how)
Two: Strengths of the website design (and why)
One: Question you have about NGOs/websites from your review
Planning and Research
Planning and Research
Use Your Tools
Use Your Tools
Find current information on countries around the world using the CIA World Factbook.
Find up-to-date information on demographics, politics, and customs of states and countries around the world.
In-depth exploration of a huge number of issues currently in play around the world. Includes full multimedia sources.
Developing your Presence
Developing your Presence
Characteristics of Effective Non-Profit Websites
Clear description of organization's purpose.
Details of those who are served by organization.
Information about how to get involved.
History of the organization.
Details on upcoming events.
Quality design
Multimedia Searches
Multimedia Searches
Use these tools to search for materials you can share, reuse and remix in your own projects.
Cite Your Sources
Cite Your Sources
Build Your Site
Build Your Site
Design Your Content
Design Your Content
Create Your Video
Create Your Video
Student Samples
Student Samples
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