Cultural revolutions look to change the identity of culture in society. The most famous example of a cultural revolution is that which occurred in Mao's China during the 1960s and 1970s. Orchestrated by leaders of the Chinese Communist Party (CCP), the Cultural Revolution sought to change the values in society, often with force, using young people known as the Red Guard. It had a negative effect on China, pushing back economic and social progress. Other cultural revolutions have been more positive, for example the New Culture Movement of the 1910s in China which brought new freedoms and access to literature and gave people more intellectual freedom.