Product

Instagram Page: jf.clothing

(J&F)

Product - Video Explanation

Product

For my product I decided to use all of the knowledge achieved by my research and based on it I created my own clothing brand. I decided that the name of the clothing brand would be "J&F". All of the designs had to be authentic, keep an aesthetic, and be represented by one element or more. I decided that the best way to promote my product was via social media, in this case I decided to use Instagram. This social media led me to design my page as I wanted to, keeping everything organized and easy to access.

Product Development

Instagram Page

This is the Instagram page, where I promote and sell my products. Here people can see the description and what my page is about. They can also see multiple stories where I show every single design. Through here clients can access the “DM'' Direct Message, and order something. When they find it they can also follow.


Products in Instagram Page

This is also my Instagram page, but showing all of my products. The first post was welcoming to my page, and then every single design that I published. Keeping these pictures, helped me promote my page with other accounts, or by my own, being future in stories. The posts are all aesthetically pleasing, and they show a type of organization.

Supplier:

In this picture we can see all of the hoodies when they first arrived from the supplier. The supplier produces them in Bogota, which meant that they arrived a lot days later after ordering them. Each product came in small bags and boxes. T-shirts come from a different supplier in Cali. Both of the products are of great quality.

Packaging

This is the method that I decided to use as a way of delivering my orders. It is really minimalistic and it has the perfect space for 1 hoodie and 2 T-shirts. They’re already made bags, but expensive, and the stickers were made with the brand logo.

Stamping

When the hoodies and T-shirts arrived they came in blank, just the product. It was my task to get them done by taking them to stam. In this picture we can see all of the hoodies and T-shirts after being stamped. The stamping process took a week, and they came in with a really good quality, and all of them came out perfect, no mistakes were made.

Design Making

Part of my evaluation for my product based of originality and the use of unique designs. For this reason I decided to use the program "Gravit Designer", which led me create multiple designs. All of the designs from above are authentic, they were made by me, and the reindeer & the bear were really hard to make but they turned out looking really good.

Product Rubric