Embedded Files
Looking back at 2024, Cebu Castle Peak Hotel proudly collaborated with ABS-CBN for the BINI Concert Cebu 2024, a memorable partnership that brought fans together and celebrated the rising wave of P-pop. The event was held at Waterfront Cebu City Hotel & Casino.
Social Media Campaign for the BINI Concert Sponsorship
Social Media Campaign for the BINI Concert Sponsorship
As an official sponsor of the event, our marketing team decided to give away free tickets to fans across our social media platforms. I was responsible for creating the content and interactive games to boost audience engagement and strengthen brand awareness.
The campaign was highly successful, generating 28.4K impressions, over 1,000 comments, and 500 shares across all platforms.
Page updated
Report abuse