Unit 3 Understanding an audience in creative media production
1. Understand the audience for a range of creative media production activities.
1.1 Use research to understand audiences for a range of media activities.
1.2 Select and compare a range of communication methods and skills for creative production.
2. Be able to use knowledge and skills for creative production.
2.1 Demonstrate the use of media processes and skills to affect outcomes in media activity.
2.2 Assess the effectiveness of selected methods and skills in communicating to an audience.