Brandon Rhoten

(select work, coverage, talks & more)

Speaking engagements
eMarketer panel on CMO priorities in 2025 
AdWeek are your digital ad dollars driving traffic
AdWeek are your ad dollars driving real business results? 
What to do about cookies disappearing
Adweek thriving during a recession 
Starting with the Big Idea podcast 
The Social Standard podcast
How Twitter changed the branding game podcast
QSR Uncut podcast
Influence Factor podcast
Driving Sales with digital marketing The Digital Marketeer Podcast
Traffic during tough times Adweek360
Developing as a (digital) marketer You Sip I Sip podcast
Clicks2Bricks multi-location marketing podcast
Building brands customers remember podcast
Start with Familiar for brand change-agent podcast
Unfair Ryval making brand ads that stand out
Hard Corps Marketing why every brand shouldn't be big in social
How I Grew This speaking in the voice of your customer
Markethire building transformational marketing
Clicks2Bricks growing revenue and standing out 
Restaurants Reinvented performance marketing from a pro
Brand Innovators archive of live event
Marketing Trends establishing brand voice
Masters Decoded champions adjust
What's Really Good brand voices
Ignite Digital Marketing growing awareness
Marketing Today time & patience to build a brand
Food Marketing Nerds how Wendy's rallied the world
4 A's Conference archive of live event
Word Of Mouth Marketing archive of live event 
Mobile Disruptors state of mobile
SXSW why social ads work, video archive
SocialMedia.org (2, 3) case studies

GroundTruth / WeatherBug
eMarketer Proving ROI in 2025 and AI
Addy for WeatherBug creative Feb 2024
Your CFO doesn't care about likes Ad Exchanger Oct 2023
QSR Magazine: Social Media Tricks June 2023
MediaPost event archive Nov 2023
StreetFight: Most Marketers Struggle with Vanity Metrics May 2023
Digiday: Media Outlook Spring 2023
Ad Exchanger: Why this brand CMO joined an ad tech company
Adweek 2022: Addressability isn't changing, it's evolving
GroundTruth names CMO
Using Media to Thrive in a Recession
Standing out against the competition in QSR 

Potbelly
Ad Age Alone Time Parking
Ad Week Potbelly is the brand to watch for social
Chicago Tribune Potbelly launches pantry for pandemic
Ad Age Potbelly takes over Uberconference
Ad Age top 5 creative ideas
QSR pantry mid-pandemic
Technori Potbelly first to utilize Cameo
QSR voice double for your lunch
QSR re-work menu, improves value
Campaign work (videos, radio, influencer 1 2 3 4)
The Takeout Pupbelly dog treats at Potbelly
QSR Potbelly celebrates singles on Valentines Day
Washington Post turducken sandwich
DigiDay Potbelly goes beyond Facebook in digital  

Digiday, Hulu Self-Service

Papa John's
Business Insider Papa Johns changing how Americans order pizza
Ad Age Papa John's reworks marketing
Marketing Dive Papa John's brings in first digital partner
Restaurant Business Why 3rd Party worked at Papa John's
Mike Rowe, Peyton Manning and JJ Watt campaign
Ad Age, Lil Jon will be the next CEO

Wendy's
Mashable still talking about my team in context of great brand tweeting
Fast Company, Twitter world record, most innovative company
Forbes inside Wendy's social media success
Nuggs for Carter, Ellen, Clios, CNN Money, Forbes, Guardian, Today Show, Lions
Clios Twitter beef
Forbes, what corporate brands can learn from Gen Z
Brand Channel, Super Bowl questions with Brandon Rhoten
Google, Wendy's digital presence
Smartbrief how Wendy's embraced digital
Adweek transformation of digital video 
CNN Andersen Cooper reacts to Wendy's Twitter
Twitter, the story behind Lion-winning Pretzel Love Songs
Ad Age, Nick Lachey sings to a burger
Spin, Boys2Men stars in year2 of Pretzel Love Songs
Adweek Wendy's joins Pinterest with cool pins
Adweek Fluent in Siraracha
Adweek OMG bacon
Video case study for Facebook
Facebook featured case study
Rhett & Link music video
The secret behind Wendy's awesome social 
Ad Age Brandon Rhoten, Top Digital Marketer
WordofMouth.org why Wendy's focuses on the customer
Ad Week courting millenials pays off for Wendy's 


Select Honors & Awards

Pencil, 2014, 2017, 2018

Seven ADDYs, 2015, 2016, 2017, 2018, 2024

11 Cannes Lions, 2014 – 2017

Three Effie Awards, 2014, 2016, 2017

London International Award, 2017

One Show Award, 2017

Facebook Silver Award, 2017

Clio, Social Media, 2017 

USH Film Craft Award, 2016

IAB Mixx Gold Award 2014

Top Digital Marketer, Ad Age, 2014


Affiliations

Multi-channel Marketers
The CMO Club

CMO Insider 

Chief Marketing Officer Council 

Serial Marketers

Mobile Marketing Association (MMA)

SocialMedia.org 

Google’s Advisory Council

Facebook’s Leadership Council