Marketing Executive
Marketing executives promote a company's products, services or brand. On a day to day basis they may research customers and market trends to inform campaigns, develop working relationships with clients, write and edit content for print and online campaigns, understand brand guidelines and check they are followed, organise and promote events, manage marketing budgets and much more.
HOW TO BECOME A MARKETING EXECUTIVE
The main routes to get into this role are:
A university course- there are various different degrees you could undertake to become a marketing executive.
A college course- there are different diplomas you could undertake that can support you in gaining this role.
An apprenticeship- you could complete a degree apprenticeship for this role.
Working towards this role- you could enter this role at admin level and work your way up.
Applying directly- if you already have the skills and experience you could make a direct application for this role.
Specialist courses run by private training organisations- you can do professional marketing, digital marketing and communications qualifications that may help your job prospects
work experience opportunities
UNIVERSITY OPTIONS
Marketing and digital marketing roles are open to graduates of all subjects. You could choose a specialist foundation degree, higher national diploma or degree in subjects like:
Marketing communications
Digital marketing
Advertising
Business and management
Some degree courses are accredited by the Chartered Institute of Marketing (CIM).
Other particularly relevant courses that will give you some of the skills that are important for a career in marketing include:
Psychology
Humanities
Media, art and design
English language or literature
Languages
Computer studies or IT
With a degree you could join a company marketing graduate scheme.
Personal Statement Help
https://www.studential.com/personal-statement-examples/marketing-personal-statement-examples
APPRENTICESHIP OPTIONS
You may be able to get into this role through the following apprenticeships:
Marketing assistant advanced apprenticeship
Digital marketer advanced apprenticeship
Marketing executive higher apprenticeship
Digital marketer degree apprenticeship
This is dependent on the company and area, you will also usually need to go through an interview process when applying for a degree apprenticeship in marketing executives.
Apprenticeship Finders
https://www.gov.uk/apply-apprenticeship
Interview Help
https://uk.indeed.com/hire/interview-questions/marketing-executive