Last updated: 22 July 2026
This Privacy Policy describes how Coloursort ("the App", "we", "us") handles information when you use our mobile application. Colorsort is a puzzle game designed to respect user privacy while providing an engaging gameplay experience.
We do not collect traditional personal information such as your name, email address, phone number, or physical location. However, to understand game performance, deliver advertising, and improve user experience, we collect certain digital identifiers:
Google Advertising ID (GAID): We may access your device's advertising identifier to analyze app performance, trace user level progression, optimize gameplay mechanics, and support advertising (including ad personalization, where permitted).
Analytics Data: We use third-party tools to collect gameplay events (such as level_start, level_complete, and game setting preferences).
Attribution & Device Identifiers: We integrate a mobile measurement partner (Apptrove) that accesses your device's Google Advertising ID (GAID) and system attributes to determine which marketing source or campaign referred you to our app.
Push Notifications: We collect anonymous cloud messaging tokens to securely transmit system alerts, updates, and game reminders directly to your device.
Advertising Data: We use Google Ad Manager to display ads within the App. This may involve collecting your device's Advertising ID and other technical identifiers to select and measure ads, including personalized ads where you have consented or where consent is not legally required in your region.
You can reset or completely opt out of your Advertising ID collection at any time through your device's Android settings (Settings > Privacy > Ads).
Internet Access: Used strictly to securely transmit anonymous performance, attribution, advertising, and event analytics data to our third-party systems.
Vibration: Used purely for local haptic feedback during gameplay (e.g., a light tap when selecting a tube, or a buzz on an invalid move). No data is collected or transmitted through this permission.
Coloursort does not request or access your device camera, microphone, contacts, precise location, or storage.
Coloursort displays advertisements through Google Ad Manager to support free gameplay. We use the following ad formats:
Banner ads
Interstitial ads
Native ads
App-open ads
Rewarded video ads, which grant in-game bonuses (such as extra undos or an extra tube) in exchange for voluntarily watching a video ad
These ads may be personalized based on your interests, using your device's Advertising ID and other technical identifiers, unless you have opted out (see Section 1) or have not provided consent where required by law (see Section 4, "Your Choices in the EU/UK").
Our advertising partners may collect and process data about your device and app usage in accordance with their own privacy policies. For more information, see Google's Ad Manager privacy documentation.
If you are located in the European Union, the United Kingdom, or the European Economic Area, Colorsort will ask for your consent before showing personalized advertisements, in compliance with GDPR and UK data protection law. You will see a consent prompt when you open the app, and can choose to accept personalized ads or request non-personalized ads only.
If you do not provide consent, you will still see ads, but they will not be personalized based on your data.
To support game optimization, advertising, and marketing attribution, we integrate the following third-party services:
Google Firebase (Analytics & Cloud Messaging): This service tracks gameplay statistics, device identifiers (GAID), and manages the delivery of secure push notifications. Data is encrypted in transit. Please visit Google's Privacy & Terms for details.
Google Ad Manager: Used to display advertisements within the app. May use your device's Advertising ID for ad personalization, subject to your consent choices where legally required. Please visit Google's Ad Manager privacy documentation for details.
Apptrove SDK: Used strictly for mobile attribution, installation event tracking, and campaign performance analytics. Data handled by Apptrove is encrypted in transit and compliant with global mobile privacy frameworks.
Coloursort is safe for users of all ages. We do not knowingly collect personal data from children. The app contains no chat features, no social media log-ins, no user-generated content, and no way for a child to submit identifiable personal information.
All analytics, attribution, and advertising data transmitted off your device is securely encrypted in transit using industry-standard protocols. Locally, your game progress remains saved securely within your device's operating system storage.
Your locally stored game progress remains on your device until you manually clear the app's cache/data or uninstall it, at which point it is permanently deleted. Because we do not store personal account profiles on an external database, we do not maintain historical logs of your individual identity.
We may update this Privacy Policy from time to time. Any changes will be updated on this page with a revised "Last updated" date before the corresponding app update is released. Your continued use of the App after changes are posted constitutes acceptance of the revised policy.
If you have any questions or feedback regarding this Privacy Policy, please contact us at: khushi@bedigitech.com