Requirements

Four core courses:

1. Financial Accounting (ACCT1021)

2. Marketing Principles (MKTG1021)

3. Customer Research (MKTG2153)

4. Applied Marketing Management (MKTG4256)

Two electives:

Options include Customer Behavior, Retail Marketing, Strategic Brand Management, and more!

Important Information

• The four core classes must be taken in separate semesters, therefore, students need atleast four semesters to finish a Marketing Minor. 

• Two electives may be taken after Marketing Principles is complete.

• Students need to take a statistics course prior to taking Customer Research.

• Visit the Marketing Department website for more information.