Our logo is our face to the public. It represents us at the highest level as a source of identification, a marker of legitimacy and a point of pride. It is crucial to our brand and should always be reproduced with the highest quality and consistency. Prior to using logos please review our guidelines for a few logo dos and don'ts.
The district's office logo is the Bardstown City Schools shield. Each school's official logo is their school shield.
An official logo should be used on all school district and school marketing communications, including printed pieces, visual presentations, advertising and any other materials that represent the district or school to external audiences. It should appear on the front or back cover of all printed communications.
To maintain a high level of quality and consistency across a variety of applications, the following guidelines must be followed when applying the logo:
Quality
Our logo should be reproduced from an original vector-based file whenever possible. Contact the Director of Communications at 502-331-8860 or by emailing kelly.bedtelyon@bardstown.kyschools.us.
Color
Printed applications should use the CMYK color space version of the marks, while web or screen-based applications (video, presentations, mobile, etc.) should use the RGB color space with hexadecimal values.
Placement
No version of the mark may be used to replace the words “Bardstown City Schools” or “BCS” in a sentence or headline. They should be used only as stand-alone design elements.
The Bardstown Tiger Paw should be used for athletic and spirit wear. If used on official school or district marketing material a shield logo must accompany it. The Tiger Paw can be reproduced in Bardstown Purple, Garnis Gold or Winning White.
When using a Bardstown Purple background the Tiger Paw can be reproduced in Winning White.
When using a white background the Tiger Paw can be reproduced in Bardstown Purple.
When using a Garnis Gold background the Tiger Paw can be reproduced in Bardstown Purple.
When using a Garnis Gold background the Tiger Paw can be reproduced in Bardstown Purple and outlined in Winning White.
When using a white background the Tiger Paw can be reproduced in Bardstown Purple and outlined in Garnis Gold.
When using a Bardstown Purple background the Tiger Paw can be reproduced in Winning White and outlined in Garnis Gold.
Tiger paw must be tilted to one o’clock.
Reproduced in Bardstown Purple, Garnis Gold or Winning White.
No text, images or photos should be placed over top or inside the Tiger Paw.
Bardstown Tiger wordmarks should be used for athletic and spirit wear. If used on official school or district marketing material a shield logo must accompany it.
The icon of the logo may be used under certain circumstances, such as for use on promotional pieces, e.g., pins, buttons.
A stacked and centered vertical version of the logo may be used for large-scale signage and other approved collateral for which the horizontal logo may not be the best fit.
Reproduced in Bardstown Purple, Garnis Gold or Winning White.
No text, images or photos should be placed over top or locked up with the wordmark logos.
