PREPRODUCTION
You will have 4 minutes to make a case for your app in your pitch video and 2 minutes to to show off your app or AI project in your demo video. Don’t be afraid to show your personality and passion for the problem you are solving!
The Pitch Video
Goal: The Pitch Video is where you convince viewers about your ideas.
For Kinetic, you will do so by answering the following questions:
What problem are you solving and why is it important to you and the community?
How does your app or AI project solve the problem?
Why is this technology (an app or AI project) the best way to solve the problem?
Are there any similar solutions that already exist? Why is your solution better?
What are the potential impacts of your technology? How will you ensure that your technology minimises negative impact and maximises positive impact?
How did you get user feedback on your problem and solution?
What were the results of the user feedback?
How did you change your project based on your user feedback findings?
What future goals do you have for your project?
The Demo Video
Goal: The Demo Video is where you show how your project functions and highlight key features.
For Kinetic, you will do so by answering the following questions. Depending on the type of project you submit, you will address different points:
Mobile App
What app did you build? How does it work?
What are some key features that work successfully? What are some of the critical coding that makes it work?
What doesn’t work yet? What future improvements do you have planned?
Problem statement– identify the issue and make it easy to understand, include statistics about the issue
Make people care - create an emotional connection with the viewer by sharing why this is an important issue - personal stories are a great way to do this
Your solution - demonstrate how you will solve the problem you highlighted
Best tool - explain why you chose AI and/or a mobile app to solve the problem and why that tool is best
Competitor analysis - show who you are up against and how you are a better option
Positive impact - how did you take stakeholders into account and make sure your project does no harm
User feedback - explain how your users tested your product and what changes you made based on their feedback
Future impact and milestones – give an overview of the impact in your community and what you plan to do