Dr. Johanny A. Perez Sierra is a futurist and tech entrepreneur, Global Executive President & CEO of AtabeyX Ventures, where she leads digital products at the intersection of technology—AI/GenAI, VR/AR—foresight, and regeneration.

With over 13 years of experience in digital business innovation, research, and project management, she has successfully collaborated with international brands across industries, including IT services and consulting, AgTech, retail, education, and SaaS. She is a thought leader in Tech for Good and an advocate for resilience and female leadership.

Dr. Perez Sierra integrates insights from partnerships with global businesses (i.e., Miro, Cognizant, and industry-leading clients) and learnings from world-renowned institutions and thought leaders in strategic foresight (Institute for the Future, The Future Laboratory, TrendWatching), digital business innovation (MIT, Columbia Business School, Boston University Questrom School of Business), and strategy execution (Harvard Business School).

She is currently drafting a book on Regenerative Foresight Design™, integrating her original approaches: Corporate Sustainability Future Readiness™, Sustainability-Driven Digital Innovation™, and Tech & Regenerative Ventures.

Dr. Perez Sierra draws on her research expertise (Ph.D. Agr.Sc., University of Hohenheim, specializing in technology risk perception & risk governance; M.Sc., Env.Sc., University of Stuttgart; B.Sc. Agr.Sc., EARTH University), combining the natural and social sciences to address real-world sustainability challenges. 

Fluent in English, German, and Spanish, she fosters international collaboration for a net-positive future. Connect with Dr. Perez Sierra to explore opportunities that drive resilience, innovation, and business growth.