Work Experience

Was responsible for increasing revenue in both recurring and net new business. Duties include: prospecting, strategic targeting around company goals, communication approach and execution, and proposal development and delivery.

Strategically consulted on accounts for client growth and retention.

Deployed 16,000 cold prospecting touch points to date in 2024.

Developed an awareness email campaign for unengaged contacts and re-engaged otherwise dead leads to donate to the organization.

Created a marketing strategy for a nonprofit to guide all marketing and engagement efforts. All events and messaging is brought back to this document.

Maintained 90% retention and grow existing accounts by 10% annually

Managed a book of business of $500,000

Led the accounts department in growing the current revenue

Managed, coached and developed three director reports

Collaborated with the client and technicians to keep projects on time, under budget and completed with excellence.

Contribute on the leadership team to create momentum for the organization.

Realized lack of traction in marketing plan, and brought in key decision makers to be aware and be able to remove the barrier.

Creative director on fundraising campaign

Consultation on photographic direction and execution

Strategic grant writing

Producer of a campaign video for international therapy organization

Storyteller for leadership development program in Hyderbad, India

Consumer data survey: creation, deployment and analytical review

Event videographer, producer and editor

Consulted on a board of directors on strategic alignment with outreach initiatives. Lead to pausing on new events and to re-evaluate with a new rubric.

Brought in a 3rd party consultant to bridge the gap between nonprofit organizational leaders to communicate effectively and lead to unity in direction and execution.

Created holistic campaign strategies for speaking engagements and events.

Collaboration with SME and web developer on all initiatives

Graphic designer for all products (books, DVDs and CD’s) and promotional material via CRM and social media.

Videographer, editor and producer for productions and promotions.

Email marketing strategy and deployment for promotion and customer retention.