Good Practices

Basic Good Practices:

-sketch wireframe on paper first

-build structure into graphic with a grid or by using lines

-keep visuals simple

-prioritize ideas and visually highlight the main point the most

-limit colors to 2-4 per graphic

-limit fonts to 2-3 per graphic

-use white space to draw attention to graphic elements

-use repetition to create cohesion (e.g. repeated colors or icons or shapes)

-try to present insights along with information

-consider the take-away – what do you hope to motivate readers to do?