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Technology in Arts Management
  • Technology in Arts Management
    • 00 - Class Introductions
    • 01 - Graphic Design
      • 01 - Introduction to Visual Rhetoric and Graphic Design Elements
      • 02 - Introduction to Graphic Design Digital Elements
      • 03 - Introduction to the Rhetoric of Publicity and Marketing
      • 04 - Introduction to Photoshop
      • 05 - Image Manipulation
      • 06 - Introduction to InDesign
      • 07 - Understanding printing
      • Show Program Project
    • 02 - Presentation Tools
      • 08 - Introduction to Presentation Software
      • 09 - Effective Speakers and Presentations
      • Presentation Project
    • 03 - Data Management
      • 10 - Introduction to Databases
      • 11 - Databases and Ethics
      • 12 - Database Elements
      • 13 - Introduction to Intellectual Property
      • 14 - A Deeper Dive into Intellectual Property
      • Query Projects
    • 04 - Web Design
      • 15 - Introduction to the Internet
      • 16 - Web-based Tools
      • 17 - Building from Scratch
      • 18 - Online Platforms and Communications
      • 19 - Online Marketing
      • 20 - Protecting Sites and Web Ethics
      • Website Project
Technology in Arts Management

19 - Online Marketing

Readings and Resources

  • LISTEN - Reply All #78 Very Quickly to the Drill
  • READ - "SOCIAL MEDIA ART" IN THE EXPANDED FIELD
  • READ - Facebook and Social Networking for Artists
  • READ - TikTok Marketing 101: What Is TikTok and How Can You Market on It?


Social Media and Shaming

  • READ - How One Stupid Tweet Blew Up Justine Sacco’s Life
  • LISTEN - Jon Ronson and Public Shaming


Is Facebook Listening to You?

  • LISTEN - REPLY ALL #109 Is Facebook Spying on You?
  • READ - Facebook's Statement on using your Microphone
  • READ - How to Avoid Being Tracked by Facebook


Module 19 Assignment :

Security and Privacy Assessment Tool

  • Reviewing the Self-Assessment Tool for Organizations from the Office of the Privacy Commissioner of Canada (Attached File, pages 39-45), analyze the privacy position and the security of an organization or person including Yourself, York University, your job, or anything else. Consider what we’ve spoken about in the course including data ethics and collection. If you don't know the answer to one of the questions, take a guess. It's more important to identify and consider the questions than to be correct.
  • Submit the results of your evaluation and write-up your comments regarding what you discovered. If you find something that surprised you, share your thoughts in the Module's Slack Channel.

PIPEDA Self-Assessment Tool - The Office of the Privacy Commissioner of Canada

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