When it comes to marketing your business and establishing a visible online presence, Facebook is absolutely necessary. Why? People are looking for you on Facebook, and it’s essential to make it easy for them to find you.

Having a Facebook Business Page is one of the most fundamental ways to connect with people online. It’s important to recognize that marketing a business on Facebook requires a Business Page, so don’t make the mistake of using your personal Facebook profile to conduct your real estate business.

Another compelling reason to use Facebook: advertising. While you don’t need to spend anything in order to utilize Facebook as part of your advertising efforts, Facebook’s paid ad tools offer a variety of targeting options which allow you to efficiently reach your ideal consumer.

For guidance on how to create a Facebook Business Page, please CLICK HERE.