Our founder 

Haritrushi Purohit

It all started with a walkman. When our founder Mr. Haritrushi Purohit won it. Well, winning 3rd prize in the "Sidhee Cement" slogan contest is not that big deal but what it leads to is very important. Mr. Haritrushi Purohit, who was just fresh out of college, started working as a freelance copywriter in Rajkot. 

His ability to think beyond borders led him to beg a Manikchand Group Tea campaign which MA Marketing, Vadodara, then handled. 

With his passion for advertising, clients offered him to look after every brand-building exercise and he officially set up a firm named 7th Sense Concepts in the year 2002. From there on he built brands as an important member for Hathi Masala, Balaji Wafers, and so on. 

With a young team and undivided attention to detail, 7th Sense Concepts emerged as a hotshot shop for TV ads. We shot national Tv ads for Hathi Masala,  Rani Oil, Tulsi Tea, and many others. The ads ran on national and regional TV channels in high TRP programs. The clients were not just happy but considered 7th Sense Concepts as a growth partner.

7th sense concepts were growing like anything but our director Mr. Haritrushi Purohit as a creative person wanted to strive for challenging skills. He got an offer for a Gujarati film by JMJ Motion Picture Pvt Ltd and he grabbed the opportunity. The film is titled "Aapne To Dhirubhai" (I want to be Dhirubhai), starring Vrajesh Hirjee, Jayesh More, and many more talented artists from Mumbai and Gujarat. The film ran for 3 months in theaters all over Gujarat and till today Amazon Prime values it as a turning point film in Gujarati cinema.

 "Aapne to Dhirubhai" made an impact in Gujarati cinema but 7th sense concepts continued their destiny and in 2018 we made a silent short film "Let them play". The film won many accolades and was screened in national and int’l film festivals, cinema halls, and on TV too.

 We just not got an award for making films but our director got the best screenplay in the feature film category at the reputed "Prisma" Rome Int’l film festival and then in the "LA" Film Festival in Los Angeles.

 In 2020 when the world was fighting a pandemic we had a tough task to do. We had an opportunity to shoot an international ad campaign in Dubai. We hired a crew from various countries like the UK, Russia, China, Ireland, India and delivered the campaign in the given timeline.

In 2021, we shot a Gujarati web series "Chelli Cha" (The Last Tea) got was the best web series award in "World Film Carnival-Singapore-2021"

In 2023, we shot another season of Chelli cha -2 which won awards in Italy and in Paris too. Both the series now streaming on our own YouTube channel and also on Shemaroo Manoranjan.  

In 2024, we have started making ek varta series. The first story is by O'henry.