Start Something. Start Smarter.

Want to launch a startup? Have a side hustle? 

BW Start Smart is for you! Designed for students with an interest in entrepreneurship, this new program not only encourages you to develop new skills -- it pays you!

Participants can choose to:

Who should get involved?

There are 3 different Start Smart tracks -- we'll help you choose the one that's right for you.

Learn & Earn

Students from across campus can earn a stipend of up to $150 for completing a series of free certification programs to enhance skills. 

Topics include paid media, digital marketing, content creation and more.

Costs Covered

Students from across campus can have the fee of a certification course covered for them up to $150. 

This will take care of the costs of certifications in a variety of subjects, including digital marketing, analytics, and others.

Tech & Cyber Track

Students in select CSC courses will have the costs of specific certifications covered, including 

Learn More

Check out our Frequently Asked Questions page or contact a member of the Start Smart team below.

Dr. Lori Long
llong@bw.edu

Burton D. Morgan Endowed Chair in Entrepreneurial Studies & Professor 

Caite Lenahan
clenahan@bw.edu

BW LaunchNET Program Manager, Corporate & Org Engagement

Dr. Kenneth Atchinson
katchins@bw.edu

Associate Professor, Department of Computer Science

Tim Marshall
tmarshal@bw.edu

Digital Marketing Center Director & Assistant Professor, School of Business