Portfolio: Press Releases

Press Release For:

Williams Landscape Design

By

Howard Alford

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For: Immediate Release

Contact: Andrew Williams, Williams Landscape Design, phone 555-555-5555

”Irrigation Needs Assessment Plan” (I NAP) to be introduced at Tahoe Garden Show leverages the value of your home’s water allotment.

“Green is gold,” says Andy Williams, whose company, Williams Landscape Design, has customized a unique solution to help homeowners get the most from their water allotment--and use it to grow their garden during the short growing season--even under drought conditions.

At Tahoe Garden Show (Booth #28, [date]), Williams Landscape Design will be interviewing homeowners to determine their needs and suggest possible answers. Williams has won several awards over the years at the El Dorado County Fair.

A mainstay of his innovative designs is the use of drip-line technology originally developed in ancient Egypt and now used by homes and businesses nationwide – especially in the drought-prone western states--to control, manage, distribute, and develop their landscapes.

“We call it ‘I NAP,’ because it seamlessly distributes your irrigation throughout your property’s microclimates while you nap,” says Williams. He thinks of it as an “electronic water line” for trees, flowers, shrubbery, vegetables, ground covers, and anything else grown in the garden.

“I NAP” Promotes Defensible Space

“I NAP” enables Williams’ clients to take advantage of the most up-to-date irrigation strategies available. “`I NAP’ promotes drought-resistant greenery around your home which gives the property more beauty, curb appeal, and defensible space,” notes Williams. This, in turn, increases the fire safety of the home.

“I NAP” includes a sophisticated programming device that allows the homeowner to irrigate up to four different times during a 24-hour period providing maximum saturation depending on the composition of the homeowner’s soil. It automatically engages up to six different “irrigation stations” on a property–saving homeowners hours of tedious manual labor.

Leveraging Water Allotments as a Homeowner Asset

“Many homeowners have invested small fortunes in landscaping, but since the onset of the drought, and especially since the Angora Fire here, this investment is at-risk because of the watering restrictions, and a lot of greenery has dried up,” observes Williams.

“Changing from a `move the hose’ method to `I NAP’ is usually expensive–at first. But you’ll recoup your investment quickly because you’ll start using less water and your landscaping will quit dying off,” he continues.

Drip lines mimic rainfall because the homeowner can determine exactly how much water slowly drips into the plant over the course of, say, 20 or 30 minutes. No water is wasted and in the case of the South Tahoe Utility District guidelines there are no prohibited watering days for drip lines. Plantings grow faster, maximizing the return the owner gets on their value.

Williams Landscape Design is a consulting and landscaping company focused on building leading-edge landscape solutions for homeowners and businesses in El Dorado County, California. For more information, visit www.williamslandscape.com.

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Howard Alford

Copywriter, Consultant

Phone (209) 914-6759

Email: alford215@gmail.com