Shop-Local Marketing

A community of businesses that collaboratively create and manage a 'shop-local' campaign by a region or area.  

• Group with other businesses 

  • Chamber of Commerce

  • Tourism development authorities 

• Use local resources

  • Equipment

  • Employees

  • Products / services

• Create loyalty programs

• Communicate to customers in area they do not have to travel far to get products / services

Why Shop Local?

• Customer service.

• What you see is what you get.

  • Shop on-line does have designer knock-offs and poorer quality 

• Ease of product return.

Tools

• xAd.com

Articles

• 10 Local Marketing Strategies That Work

Also See

• Business Startup

• Geofence

• Google Local

• Google Local Guides

• Local SEO