Adding the Digital Orders module to WO Traffic for TV or Radio empowers broadcasters to manage, invoice and report on their digital business from within the familiar traffic workflow. Eliminate redundant data entry and manual reconciliation across multiple system to optimize efficiency and maximize revenue opportunities.

I have been in the Ad Sales/Broadcast traffic business for close to 3 decades and have worked on every system from the old days of Bias to Marketron to Eclipse to VCI to Counterpoint to DealMaker to Strata to OSI to Paradigm on both the television and radio platforms. And I consider this a public service article for my many friends in the business from the programming execs who need reliable software to Ad Sales folks who need a front end sales proposal system that locks into their traffic system to billing managers who need reliable invoicing and aging systems and of course to traffic managers who must keep the trains moving--Wide Orbit is the ABSOLUTE best


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The bottom line with a traffic and Ad Sales software system is it must do 4 basic things: Provide the programming department with all the necessary tools to create best programming options, give Ad Sales live inventory reports so the sales efforts can move with the speed of light because of an ever changing marketplace, the logs can be easily built and revised on a daily basis in concert with a myriad of different automation systems, and last but not least clients can both be billed accurately and whose credit can be evaluated all in concert with a SOX-compliant (Sabarnes- Oxley) atmosphere for publicly held companies.

Broadcast and cable traffic is a lot like Backgammon--easy game to learn but one very hard to master. And Wide Orbit does it in a way that addresses needs of the industry in both the short and long term. When Wide Orbit implements their software they do it with an open mind so the software fits your business specs unlike other companies that demand you fit your business plan into their software specs. They are super helpful with hardware installation and provide of plethora of options that can best fit into your game plan.

I will give you one simple illustration I am sure Continuity Directors will understand--most traffic software systems have an asset library in a different editor than the editor that places commercial instructions on a log and Wide Orbit has 2 editors but you can access both on same page making copy integration easy and seamless.

Their copy feature in the order process makes order inputting simple and their approval process makes sure sales and traffic both have approval rights so orders go through the approval chain with lightning like speed.

Their Programmatic module is also a bold look at the future as it gets your avails out to people in the industry looking to place spots and also does a great job of obtaining content and automatically placing those spots on your logs. At the very least, this module can greatly compliment your sales efforts and I have seen it begin to evolve with widespread connections with major ad agencies.

The latest release of WO Traffic, our flagship broadcast media ad traffic operations platform, introduces key benefits to stations and station groups, helping generate new revenue, reduce costs, and improve efficiency with enhanced spot-level order validation, streamlined material approvals, the convenience of multi-select for mass import of Material Instructions, and more.

The latest release of WO Traffic, our flagship media sales, traffic, and billing software, introduces our revolutionary addressable ad replacement solution for live streams, in addition to several new features and enhancements to help stations and station groups generate new revenue, reduce costs, and improve efficiency.

Avail proposal and response automation will be available for Mediaocean agency clients and stations using WO Traffic in Q2 2019. Contact connectme@mediaocean.com or ProgrammaticSales@wideorbit.com to learn more.

WideOrbit is the technology platform for media companies to connect audiences and ads, everywhere. Its mission is to simplify media buying and selling by focusing on innovation, customer delight, and value creation for both sides of media transactions. Starting with its core traffic management solution, WideOrbit centralizes operations and streamlines workflows for radio, cable, and television companies. The company continues to introduce new benefits to the media industry, including a programmatic media exchange for increasing demand for advertising inventory and improving campaign efficiency.

WideOrbit is headquartered in San Francisco with offices worldwide. Customers include NBCUniversal, Tribune Media, Entercom Communications, Raycom Media, TEGNA, AMC Networks and many other top media companies around the world. Learn more at wideorbit.com.

Mediaocean is the world's foundational media software company that automates every aspect of the advertising workflow - from planning, buying and selling, to analyzing and optimizing, to invoicing and payments. Mediaocean's open cross-media platform powers $150 billion in global ad spend, and provides spend transparency to build accountability across the complex supply-chain. Mediaocean serves more than 100,000 users across agencies, advertisers, broadcasters and publishers worldwide. The company employs 950 people worldwide and is part of the Vista Equity Partners portfolio of software companies. Mediaocean is headquartered in New York with fourteen offices worldwide. Learn more at mediaocean.com, or connect with Mediaocean on LinkedIn, Facebook or Twitter.

WO Traffic provides a solid foundation from which stations can manage, execute, and scale end-to-end ad trafficking and sales, both today and into the future. WO Traffic v23.0 includes new features and enhancements to improve efficiency, reduce costs, and maximize revenue.

I work for a Radio Station. I discovered after long hours with Tech Support that Spiceworks was attempting to Scan the Automation Server. It was causing Exception Error in the Central Server Program (Written in Java and works on port 80) This cause a lot of grief since the Central Server was hanging up trying to talk with Spiceworks about 3 times a second and was not able to communicate with the Local Server. This threw the Local Servers (Each Radio Station) into Island mode where it will not get music changes or new commercial changes. Although the network traffic was never disrupted the machines Software was. We discovered this problem in the Logs of the Central Server and used Sysinternals Netstat software to track which machine was doing it.

Traffic director skills summary. Below you'll find the most important traffic director skills. We sorted the top traffic director skills based on the percentage of traffic director resumes they appeared on. For example, 16.9% of traffic director resumes contained control traffic as a skill.

Below we've compiled a list of the most critical traffic director skills. We ranked the top skills for traffic directors based on the percentage of resumes they appeared on. For example, 16.9% of traffic director resumes contained control traffic as a skill. Continue reading to find out what skills a traffic director needs to be successful in the workplace.

Control traffic or traffic control refers to the supervision and the direction of the vehicular and human movement especially around an accident, construction zone, or road disruption to ensure efficiency and safety of the general public.

Directing traffic refers to the job of managing, guiding, and controlling traffic in a particular area. E.g., during rush hours, traffic could be directed to a different route to avoid traffic jams and ensure smooth traffic. It can also refer to guiding traffic during road or building constructions to mitigate the risk of accidents. In many countries, flaggers or traffic guards are assigned the duty of directing traffic. They also ensure the drivers follow the rules and regulations of traffic and practice safe driving.

Traffic flow concerns the study of the interaction between traveling vehicles and infrastructure such as highways and traffic signal devices, aiming to understand and develop optimal transport networks.

A radio station is a station with the standard installations required to transmit audio sounds to a wider audience within a geographical region using radiofrequency waves. The audio sounds include news, music, sports information, jingles, press releases and statements, warnings, talk shows, and a large variety of content that can be transmitted to listeners. This is also called radio broadcasting which is the main role of a radio station. The broadcasting can be done on land, or via a satellite orbiting the earth as in satellite radios.

OnTheAir Video is in use by many TV stations worldwide as their main automation software. Thanks to an easy to use scheduler, you can schedule playlists to be played automatically at given time of days. Prepare your playlists and schedules in advance and let OnTheAir Video do the rest. OnTheAir Video can play 24/7 for days and days without having to worry about it.

Add the ability to integrate with WideOrbit traffic software (WO traffic software required to purchase from WideOrbit - www.wideorbit.com). This feature is not available in DEMO mode. Contact us if you want to test it.

Radio is the technology of signaling and communicating using radio waves.[1][2][3] Radio waves are electromagnetic waves of frequency between 3 hertz (Hz) and 300 gigahertz (GHz). They are generated by an electronic device called a transmitter connected to an antenna which radiates the waves, and received by another antenna connected to a radio receiver. Radio is widely used in modern technology, in radio communication, radar, radio navigation, remote control, remote sensing, and other applications.

During radio's first two decades, called the radiotelegraphy era, the primitive damped wave radio transmitters could only transmit pulses of radio waves, not the continuous waves which were needed for audio modulation, so radio was used for person-to-person commercial, diplomatic and military text messaging. Starting around 1908 industrial countries built worldwide networks of powerful transoceanic spark transmitters to exchange telegram traffic between continents and communicate with their colonies and naval fleets. During World War 1 the development of continuous wave radio transmitters and rectifying electrolytic and crystal radio receiver detectors enabled amplitude modulation (AM) radiotelephony to be achieved by Reginald Fessenden and others, allowing sound (audio) to be transmitted. On November 2, 1920, the first commercial radio broadcast was transmitted by Westinghouse Electric and Manufacturing Company in Pittsburgh, under the call sign KDKA featuring live coverage of the Harding-Cox presidential election.[9] 2351a5e196

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