ROLE: Product Designer, UX Designer
Embedded Files
DURATION: 2 Months
PROBLEM STATEMENT
Immigrants and refugees mostly face hard times while they want to get involved in market in their expertise. It is not possible to have their support to prepare themselves to the industry without communicating and networking. Market needs an app and website support to create as easy a search to find suitable mentors for users, to invent and implement a convenient system of communication between mentors and mentees, and to follow their upcoming meetings.
User Research: Summary
I conducted interviews and create empathy maps to understand the users I’m designing for and their needs. A primary user group identified through research was immigrants.
Typically first-generation immigrants, often from market-driven professions in different sectors and industries, they think to have advices and support from the experts (mentors) would be great to start in their local area. Finding the best career opportunities, networking to create valuable professionals connections, mock interviews and informational interviews, making the most of employer referrals, polishing their applications and interview skills are the common expectation from the mentor-im.
User Research: Pain Points
Immigrate
When you locate to some other place, other country, it's hard to figure out what to do.
Networking
It's hard to know someone if you are an immigrant
Consultancy
It is impossible to figure out how to consult someone in the market
Right Resume
To common mistakes to contact with companies without right resume
Personas
UX Design Storyboard - Close up
Sitemap
Paper Wireframe
Digital Wireframe
Digital Wireframe
Study type: Unmoderated Usability Study
Location: United State, Remote
Participants: 2 men 3 women
Length: 20-25 minutes.
Usability Test & Research Study
Prompt 1: starting the homepage, find the mentor you are interested to connect and click it.
Prompt 2: Find your mentor and select the date and time for an appointment
Prompt 3: Check the messages then connect with your mentor.
Prompt 4: from the home page, find the mentors section and select it.
Prompt 5: How did you feel about the mentoring app for immigrants overall? What did you like and dislike about your experience?
Insights
Users want to filter depending on industry and occupation.
Users want to be able to chat and send documents while video call.
users want to be able to leave voice messages to the mentors.
Hi-fidelity Screen Flows
Mobile app
Website
Mockup/ High-fidelity Prototype
Takeaways
The impact is to reach immigrants to help building their lives with starting their careers as soon as possible and support them with the mentors to get ready for meetings, resume etc. There are millions of people immigrate everyday and they look for a new career and community to have support. The app and website teach me a lot about the immigrants and their needs.
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