Website Design Preparation, Planning and Considerations
Website Design Preparation, Planning and Considerations
A website is an advertising medium that is international, therefore designing and preparation requires the combination of numerous skills: business acumen, visualization, understanding of advertising, creativity, technical know how and many more. To avoid being dissuaded by critics, I'd be tempted to compare the entire web design process to winemaking, which involves gathering the finest grapes, fermenting maturing, bottling, marketing and selling the wine. The feeling of satisfaction that comes from a wine maker when watching the wine mature before his eyes is similar as the feeling of satisfaction felt by a web designer as he observes his project evolve.
"Preparation is half the game" in almost every area of life and thoroughly planning a website design is absolutely crucial to its success. In my experience for quite a while, I've seen web designers spend some time looking over competitor websites and template concepts and then immediately begin making their home page. It's a flims, merely presentational approach that does not show the web designer in a positive image. In this article we will look at some of the most important steps to website design preparation and planning that can result in an international standard, user-friendly web design for business.
1. (Warren Buffett Time) The CEO's view: Read the information and materials of the company and interact with their marketing director or CEO to understand their business and website design specifications. Create the CEO sheet, and take note down any information they provide you. What do they want the company to achieve via the website? What services, products or ideas do they want to highlight? What's the brand's image and focus on the customer? Naturally, a CEO is thinking about business, and more business, yet more business. While considering the business viewpoint, don't forget the customers that allow the company to continue. Your design plan for your website should be focused on creating an ongoing business through your website, not just quick success.
2. (David Ogilvy time) The advertising perspective:Mental gymnastics is not effortless , but if one has an imaginative mind, you'll be able to comprehend many focus areas of the department for advertising of the company. If you are able, talk to the Advertising Head. If the company doesn't have a dedicated PR / advertising department , try changing the questions in the CEO's handbook from what category to what? Consider how you can utilize the design of your website to raise awareness of most important products, and how to establish an image that is positive and how can you increase customer satisfaction and so on.? Learn more information or brainstorm punch lines that hit the user, banners that catch the attention, special offers, etc. Record all of this on the second layout sheet, which is called the Advertisement Objectives Sheet.تصميم متجر إلكتروني
3. (Chanakya Strategist Time) R & D: Before any website design concepts begin to take shape in your mind It is important to conduct a thorough investigation. Analyze (not take a look) design and functionality of competitor websites to assess their weaknesses and strengths. Look at the layout, organization efficiency, performance, customer experience etc. Note what they are doing well and ways you could improve it. For noting these points I recommend that you design your third website design planning sheet called Competition Analysis. Create a table with features in rows and competitor names as headings. You can then write your thoughts about each feature in the appropriate boxes.
4. (Srinivasa Ramanujan style) It's time for a dream. You will have an idea of the goals of your business and advertising strategies your website will include. You should also know what your website will to be competing with. To avoid analysis paralysis take a break to daydream. This is the special prerogative of webmasters - getting paid to dream about their job.) You can use what you've accomplished to create an outline of the website in your mind. The power of imagination is the ultimate measure of intellect. You can tinker around with your thoughts or fantasize about your site's design until you feel the excitement that means you're near to finalizing your website design preparation. Review your dream picture with actual business information and then mold the layout of your website in your mind.
5. (Common Mann Time) Be a loyal customerThis could be the single most vital aspect in website design planning and preparation. Website experiences for customers do not only influence brand satisfaction, but also directly impact sales. Imagine you go to the website you've mentally imagined. Do you feel welcome with its color scheme, usability functionality, personalization degree of detail, aesthetics speed and security?
6. Leonardo Da Vinci Time: Mental refinements can only go up to a point. It's time to combine the visual imagery more precisely with the website design plan sheets. I have frequently stressed upon website designers to first draw their concepts on paper with colored pencils before they begin their favorite editing software. This allows for free expression without limiting your ideas to tools limitations. Draw or redraw your idea. Consult your CEO's, Advertising and Competitive Analysis sheets regularly. You should stop only when you're convinced that the mental exercise you have completed in the preceding steps will be evident into your drawings. Take a look at the web designing tools you'll require for your own website and consult your web development team on scripts, databases and other technical requirements of the website. I strongly suggest expanding skills with tools or looking for alternate methods rather than completely altering your drawing because of limitations in software. If you're willing to put in the effort, the solution will come to you.شركة برمجة تطبيقات
7. (Sherlock Holmes Time) Resign: Sherlock himself did play the violin during odd hours and was acutely aware of the power of separation. A healthy, well-rested mind is a formidable weapon. Take a break from all thoughts about designing websites for a bit and then do something other. After a short total break begin designing your website.
Names of some famous people have been mentioned above to illustrate a point. A more skilled web designer could read about them during free time or on an excursion to gain insight into the relevant perspectives.
Talent fuels passion. Many would be inclined to think that, after spending so much time and energy on web design preparation and planning, will one have enough time to actually implement the same. Strange are the neural pathways. The sub-conscious and conscious are both far larger than we realize. You will pleasantly surprise yourself when you realize that the whole website design and development process can take several hours. Last but not least, remember to savor and cherish your website when it is complete.