Overview
Project Goal: To develop skills in vector graphics using Adobe Illustrator by creating a pattern composed of repeating elements, employing a procedural design approach.
Theme Chosen: Current Social Issues - specifically, air pollution.
Rationale: Air pollution is a significant global concern. The pattern aims to visually represent this issue using relevant motifs.
Core Concept: The pattern focuses on air pollution stemming from factories and vehicles.
Key Imagery:
Factories releasing smoke.
Face masks, representing the need for protection against dust and pollutants.
Skulls, symbolizing the toxic and harmful nature of polluted air.
Inspiration Sources (Moodboard): Visual references related to factories, smoke, masks, and the overall theme of pollution were gathered.
Research & Inspiration
Sketch & Ideation
Initial Concepts: Started with basic shapes in Illustrator to depict factories and smoke. Masks were created using shapes and the pen tool.
Layout Development V1: Factories were initially placed around the edges of a square pattern tile, with masks in the center, symbolizing the pervasive nature of pollution and the constant need for masks.
Refinement Based on Feedback V1: The initial layout felt messy. A symmetrical arrangement of factories and smoke was adopted for better clarity.
Adding Elements V2: To make the pattern less boring and reinforce the theme's message, skulls were added to represent the toxicity of polluted air.
Color Exploration: Following feedback, color was introduced to add emphasis and visual interest. Several color palettes were explored.
Final Design
Pattern Tile: A symmetrical design featuring factories, stylized smoke, masks, and skulls.
Repeating Pattern: The final tile composed into a seamless repeating pattern.
Color Palette:
Purple: Used for smoke and skulls, signifying toxicity with a sense of mystery.
Black: Used for the factories.
White: Used for masks and building windows.
Technical Execution:
Procedural design principles were employed in Illustrator.
Consideration was given to positive/negative space and the interplay of different design elements.