About

From business consultant to data analyst

My background as business consultant is laying the fundament for exposing the business of any company at a glance. Without that insight, in my opinion and experience, it is impossible to apply the correct data analysis. A connection always has to be made between data and business. Without insight into the business, data are self-contained data that lack any foundation, resulting in unreliable management decisions.

Primary necessity: without business insight,
well-founded data analysis is impossible

Business case - Decision-Making Analysis

In 1995, I had my first opportunity to apply data analysis when I started working for UPC. Management needed to show data results in order to make proper business decisions. The first thing I needed before performing any data analysis was to gain insight into all possible data available within the company. As soon as I convinced the IT manager in order to reach the goal it requires to have direct access to all data, I instantly gained complete insight to perform the right data analysis for the company.

The objectives and requirements were defined, providing the basis for appropriate data analysis. Programming adequate models and formulas, I quickly managed to distil insights from raw data management needed to make the right business decisions.

A professional data analyst is programming modules and formulas, giving the client the proper insights to continue to work on repeatedly data analyses. By creating a solid fundament for data analysis, management could now carry out all necessary analysis automatically.

APPROACH

Core values ​​- Trust Expertise Ambition

My core values ​​are trust, expertise and ambition. Creating added value with confidence based on expertise and professionalism where drive, dedication and pleasure in the work are paramount. These values ​​and ambitions are the most important motives for me.

Independent analyst - Process and raw data analysis

As an independent analyst, I mainly work on a project basis and focus on process and data analysis of raw data. I am skilled in the relationship between analysis, determining the required requirements, from global to detail and the business.

Approach and working method

By inventorying, analysing and elaborating in detail existing and new information flows, but also modulating raw data into insightful data patterns that are traced back to the business, I provide your company with clear insight into the data needed to make the right strategic decisions. With the acquired knowledge, one can respond adequately to changing customer behaviour and market developments.

There's always a direct link between data and business

Data does not stand alone, but is an integral part of the business. Through my background as a business consultant, I am able to immediately establish the link between data and the business, enabling to provide insight into management information for direct decision-making and long-term policy. I provide substantive support to management as well as marketers in the implementation and application of data for business strategy.

Support and coaching

Supporting and coaching fellow analysts and marketers is a significant addition to my consultancy. I lay a solid foundation for every company that can therefore start applying on continuous base data management and data analysis.

How to know your company qualifies?

The ideal company is looking for someone
who thrives on appropriate experimentation

Requirements

Your business is about products and services for, let’s say, over 4 million customers. You need to come to grips with insights in their behaviour, their wishes and their demands. You’re heavy relying on the right insights of these customer data. Nevertheless, your company is progressive and future driven, pursuing innovations to serve your customers.

Why waiting any longer?

Don’t wait any longer to put big data to work for your business. The competition is fierce, and you want your company to stay ahead of the game with innovative products and services. Meanwhile, you’re unable to get to grips with the right data. You finally decide that now it’s the right time to budget for profound and reliable analysis of all your company’s raw data.

Right now, you’re on the brink of putting effort in data analysis in order to deploy the right business strategies. Your company is in need of valuable expertise and skills, providing you the right insights in your company’s and customer data. It's time to take action!