Checklist helps you launch website faster and avoid 99% mistakes upfront
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Local Foot Traffic Checklist for Google Sites
Goal: Drive more customers to your physical location and increase foot traffic
Location & Accessibility
โ Display clear location and hoursAdd your full address, phone number, and operating hours prominently on every page. Include a Google Maps embed widget. โ Provide parking and accessibility infoClearly state parking options, wheelchair accessibility, and any special accommodations you offer. โ Provide detailed directions and landmarksInclude specific directions from major roads, nearby landmarks, and public transportation options.
Services & Booking
โ Showcase services and pricingCreate clear service menus with prices, descriptions, and estimated time. Use attractive images for each service. โ Add online booking systemIntegrate appointment booking with calendar scheduling. Make it easy for customers to book without calling.
Team & Trust
โ Feature staff profiles and specialtiesAdd professional photos and bios of your team members. Highlight their specialties and experience. โ Create virtual tour or photo galleryShow your clean, welcoming space with high-quality photos. Let customers see what to expect.
Customer Reviews & Social Proof
โ Display customer testimonialsFeature real customer reviews and ratings prominently. Include photos of happy customers with their permission. โ Connect social media accountsLink Instagram, Facebook, and TikTok to show your latest work. Embed your Instagram feed or recent posts.
Marketing & Optimization
โ Optimize for local search termsUse location-based keywords like "hair salon near me" or "best manicure in [city]" throughout your content. โ Promote current specials and packagesHighlight limited-time offers, package deals, and first-time customer discounts to encourage visits. โ Ensure mobile-friendly experienceMost local searches happen on mobile. Test your site on phones and tablets for easy navigation. โ Add easy contact and question formsInclude simple contact forms for questions, consultations, or special requests beyond regular booking.