Team One Exhibits
Some companies, such as Team One Exhibits, offer professional displays for rent. This allows small and new businesses to make an impression at trade shows without draining the entire budget. Displays will have the business name, logo, and slogan printed on them in vibrant color.
Trade Show Help for a Business of One
Storing displays, setting them up at every trade show, making sure they remain clean each day, and taking them down after the show is a significant amount of work. In between all that work, business employees are needed to interact with customers, answer questions, provide relevant information, and take orders or schedule projects. This is the reason there are typically teams from businesses sent to cover exhibitions and trade shows. So, what happens when a business of one decides to reserve booth space?
Where to Get Help
The wood carver who makes furniture, the seamstress who works from home, and the baker with an E-commerce business who makes items in the family kitchen all need help to represent the business in a professional manner at trade shows. It requires reliable help, a professional-grade display, and some creativity to avoid blending into the background of the row and standing out from established and larger businesses. Many business owners enlist the help of family and friends. That takes care of setting up, breaking down, and taking orders. It does nothing to create a professional display.
Some companies, such as Team One Exhibits, offer professional displays for rent. This allows small and new businesses to make an impression at trade shows without draining the entire budget. Displays will have the business name, logo, and slogan printed on them in vibrant color. Business owners can still convey a strong message with rented displays. One-stop companies do all the designing, printing, and manufacturing in-house so the rented displays will rival custom ones.
Business owners who do invest in custom displays may not have proper storage space. A display cannot be set in the attic or basement with the holiday decorations or the riding lawnmower. The risk of damage from moisture, pests, and proximity to items that may dent the display is too great. Warehouse space is offered for storage of custom trade show displays. The Team One Exhibits warehouse, for example, is in Georgia and displays can be sent out to a exhibit location when needed.
Business owners who cannot avail themselves of friends or family for setting up and tear down help can enlist on-site show services. This service includes setting up the display, making sure it is clean and straightened up before doors open each day, and taking the display down when the show is over. The wood carver, seamstress, or baker can focus on bringing examples of their work for sale, taking orders, or providing delicious samples to increase online business.