Meta Leads Ad Campaign Setup

I worked as a Social Media Marketing Expert for Travel House Tours, a company based in Pakistan with operations in the UK. My main responsibility was managing Facebook and Instagram ad campaigns focused on increasing engagement and generating quality leads.

Over the course of 2 months, I launched and optimized 4 targeted lead ads with a total budget of 175K PKR. These campaigns were designed to attract relevant audiences, boost engagement, and generate valuable leads.

By continuously optimizing the campaigns, I significantly improved the company’s brand visibility and customer acquisition efforts. This project demonstrated the effectiveness of targeted social media marketing in growing the business.