I N T E R I O R D E S I G N I P R O J E C T M A N A G E M E N T
Modern design enriched with textures
As an interior designer at IKEA, I remodel rooms in showroom to maintain a fresh, updated look and showcase trendy design inspirations. Using an insight from the sales department and my own research of the neighborhood, I created mood boards, personas, and interior design solutions that were locally relevant.
In this specific project, I got an opportunity to remodel a kitchen. This kitchen is a social hub for a multi-generational family in Syosset, New York.
D A T E
June 2025
R O L E
Lead Interior Designer
I started with showroom floor study so that I would have rooms that vary one from another in terms of style expression and living situations. After gathering enough information, I created personas and the mood board that reflects our local customers. This is a kitchen for a large Pakistani family in Syosset, a wealthy town in Long Island. The mood board captures the family's taste for modern and minimal aesthetic, using a neutral base color with rich wood textures and black accents.
After creating a mood board, I had dived into planning phase, where I get to ideate and create actual solutions for the new room. This phase is divided into three steps, which are rough planning, fine planning, and detailed planning.
During the rough planning phase, the goal is to brainstorm as many ideas as possible to explore various options and opportunities. It was important to design a solution that was not only inspiring but also commercially relevant. I identified several necessary solutions for the kitchen by using a function-bubble strategy. At the same time, I needed to design a layout that naturally directs customers toward the products we want to promote.
After we decided on the main product and our preferred option, I moved into the fine planning phase. During this phase, I developed more detailed solutions for each function bubble created earlier. I also researched finishes and materials for the room in greater depth and prepared the carpentry and electrical requests to ensure the room was ready for implementation. After creating all the necessary documents, I proceeded to produce realistic 3D perspectives to share with the departments partnering with us on this project.