Individuals aged 25 to 45, of all genders, residing in urban or design-conscious global markets. They are typically upper-middle to high-income professionals, including creative individuals, entrepreneurs, designers, thought leaders, and luxury consumers. Psychographically, they value beauty, symbolism, and intentional living, seeking products that are visually stunning and emotionally resonant. They embrace lifestyles that connect with spirituality, art, or nature and reject mass-produced items in favor of rare, crafted, and meaningful creations. Their aspirations include expressing their identity through design, owning objects of power and presence that reflect their inner world, supporting authentic, visionary brands, and surrounding themselves with inspiration rather than noise.