Honor's new foldable phone is here to challenge Samsung

PUBLISHED: JUN 14, 2024, 3:57 PM 

After years of rumors and waiting, Honor has officially lifted the veil on its first foldable smartphone, thus shaking up Samsung's dominance in this booming segment.

Called Honor Magic V2, this newcomer to the market for flexible screen devices is positioned as a serious alternative to the South Korean brand's Galaxy Z Fold models.

Elegant design lines

From the outset, the Honor Magic V2 stands out with its sleek and elegant design. When unfolded, the device sports a 7.9-inch main OLED display offering an immersive viewing experience.

But the phone's strong point undoubtedly lies in its impressive hinge, allowing for smooth opening and closing. At only 11mm thick when folded, the Honor Magic V2 fits easily into a pocket.

The high-end finishes and elegant colors, such as slate gray or midnight blue, bring an additional touch of sophistication to the whole.

A premium technical sheet

Under the hood, the Honor Magic V2 doesn't do things by halves either. It features the latest Kirin 9000 processor, supported by 12 GB of RAM and up to 512 GB of storage.

The photo part is not left out either, with a triple 50 megapixel main sensor, supplemented by an ultra wide-angle and a telephoto lens. Enough to meet the needs of the most demanding users.

In terms of autonomy, the smartphone is equipped with a 4,500 mAh battery compatible with 66W fast charging. Excellent endurance, especially since the foldable screen benefits from software optimizations for better consumption management.

As expected, the phone runs on MagicOS 8.0 based on Android 14, As far as the pricing goes, the cheapest version (12/256GB) of Magic V Flip,  while the most expensive (16GB/1TB) is available.

A competitive positioning against Samsung

With this new foldable model, Honor intends to establish itself as a major player in this booming market. And for good reason, the price positioning of the Magic V2 seems particularly aggressive.

Where Samsung's latest Galaxy Z Fold sells for around $2,000, Honor's flagship has a selling prices of only $825 and $625. A substantial difference which should allow it to quickly gain market share.

Certainly, the South Korean giant remains a step ahead in terms of experience and notoriety in folding smartphones. But Honor intends to make up for this gap thanks to excellent value for money and cutting-edge features.

At a time when Samsung is struggling to renew the enthusiasm around its latest Z Fold models, the resounding arrival of the Honor Magic V2 on the market could well shake up the balance. Buyers looking for a premium foldable phone now have a strong new challenger to consider.