We fully respect the privacy rights of all users who access and use our games and related services (hereinafter referred to as “you” or “users”). This Privacy Policy clearly sets out the rules for how we collect, use, store, transmit and disclose your personal data, as well as your rights concerning your personal data.
This Policy applies to all game services, customer support, marketing promotion and other supporting services (collectively referred to as the “Services”) provided by us via official websites, mobile devices, PCs and other platforms. Unless otherwise specified herein, this Policy covers all user data collected by us.
We may update this Privacy Policy from time to time. The updated version will be published on our official website and take effect upon publication. Your continued use of the Services after the effective date constitutes your acceptance of the revised Policy.
This Privacy Policy forms part of and has the same legal effect as our Terms of Service. Your use of the Services and submission of personal information shall be governed by this Privacy Policy and the Terms of Service. Any terms not defined herein shall have the meanings set forth in the Terms of Service.
During your registration and use of the Services, you may voluntarily provide us with the following personal information:
Contact information: name, personal identification number, postal address, email address, phone number and other contact details;
Account information: username, login password, game account ID, character name, profile picture and other account-related data (such information may be visible to other users and third-party platforms);
Personal preferences and profile data: personalized service settings, profile information and custom content preferences;
Service interaction data: customer support tickets, in-game chat records, feedback messages and other interaction content;
Transaction data: payment bills and financial information (payment services are provided by third-party platforms and subject to the corresponding third-party privacy policies);
Other voluntarily submitted data: account recovery verification information and other data you actively provide to us.
When you visit our website or use the Services, we may automatically collect device and usage data through Cookies and similar technologies to identify your browser and optimize service experience. You may disable Cookies via browser settings; however, this may cause partial service malfunctions and prevent you from obtaining complete service data. Automatically collected data includes:
Account usage data;
Network information: IP address, web access logs, domain names, entry/exit pages, access links and other network browsing data;
Device identifiers: device ID, advertising ID, MAC address, IMEI, device model, operating system, browser type and language;
Location data: general geographic location and precise GPS location information;
Service usage behavior: click records, browsing tracks, page stay duration, access time, game progress, in-game operations, player interaction records and other usage behaviors;
Service statistical data: total visitor volume, page views and other aggregated analytical data;
Other service access information automatically reported by your browser and device.
If you log in or use the Services through third-party platforms (including WeChat, Facebook, Google and other social services), we may legally obtain certain information stored on such third-party platforms, including user demographic data, device information, contact details, country/region information, contacts, payment verification data, anti-fraud data, and data for advertising delivery, market analysis and marketing promotion.
We process user data to deliver core service functions, including creating and managing user accounts, providing game services, verifying payment orders, delivering products and services you request, sending service notifications and responding to your service requests.
Based on legitimate business interests, we collect and process data to iterate and upgrade service functions, optimize account management systems, improve user experience, maintain user relationships, provide in-game social features, customize service content, respond to user consultations and after-sales requests, push service updates and offers, ensure website operational stability and support player interactions.
We may deliver personalized advertisements and marketing content based on your device identifiers, age, region, language, game behavior and service interaction records. We may also authorize third-party advertising and marketing partners to conduct promotion activities and share necessary user data with such partners for precise delivery, marketing optimization and performance statistics.
By accepting this Privacy Policy and using the Services, you authorize us and our partners to conduct personalized marketing services based on your information, and you may disable such services at any time. We are not responsible for the privacy policies of third-party partners, and you are recommended to review relevant third-party privacy rules independently.
Service security is our top operational priority. We adopt technical and managerial measures to protect your data from leakage, loss and misuse. To maintain service fairness, prevent cheating and fraud, and ensure platform security, we process user data to monitor service usage, review chat content, prohibit cheating behaviors, penalize violating users, and report illegal and fraudulent information to law enforcement and anti-fraud authorities as required by law.
We strive to ensure user data security but cannot guarantee absolute information security. Any personal information you disclose publicly on the platform may be accessed and used by other users, and you shall bear the corresponding risks of public online disclosure. All content posted on public forums is publicly visible to all network users.
We may use internal or third-party analytical tools to conduct market research, data statistics, fault investigation and new feature testing, generate operational analysis reports, and continuously optimize our products and services.
With your separate consent, we may process your personal data for legitimate purposes not specified in this Policy.
For legitimate business purposes, we may disclose user data to our staff and affiliated companies, or entrust third-party institutions to process data and assist us in operation, advertising and marketing services. We require all cooperating parties to strictly comply with this Privacy Policy, adopt confidentiality and security measures, and prohibit unauthorized data abuse.
Our games include social functions. Your profile information, in-game activities, published content and chat records may be viewed by other platform users. We shall not be liable for any risks arising from unauthorized disclosure or misuse of your information by other users.
To improve service functions, our partners responsible for advertising, payment, data analysis, marketing push and social services may obtain your authorized data within legal scope, including device information, application list, network data and location information. The services provided by third-party partners are subject to their own privacy policies, and you may check their data processing rules independently.
We may disclose user personal data to government agencies, judicial authorities and third-party entities when required by laws, judicial orders or regulatory provisions, or when necessary to comply with legal obligations, combat illegal acts and fraud, resolve disputes and protect legitimate rights and interests of us and users.
You may disable personalized advertisements and marketing push services at any time via the unsubscribe instructions in marketing messages, in-game settings or device system settings.
You have the right to access the personal data we retain about you and apply for correction of inaccurate information.
You may apply to obtain a copy of your account-related personal data through the contact methods specified in this Policy. We will provide your personal data in electronic format within 30 days upon your request.
You have the right to apply for deletion of your personal data, raise objections to our data processing behaviors, restrict data processing scope, and withdraw all previously authorized consents. We will respond to all valid requests within a reasonable period.
If you have objections to our data processing practices, you may file a complaint with the data regulatory authority in your country or region.
We retain your personal data during the valid period of your account and for the duration required to provide Services. Even if you request data deletion, we may retain necessary user data to comply with legal obligations, meet compliance requirements, resolve disputes and perform contractual obligations.
You agree that we may collect, store and use your personal data globally or conduct cross-border data transmission. The data protection standards of overseas regions may differ from those of your locality.
To ensure cross-border data security, we adopt compliant protection measures including but not limited to EU Standard Contractual Clauses and internal data protection policies. Cross-border data transmission for users in the European Economic Area shall strictly comply with the compliant clauses approved by the European Commission.
This Privacy Policy and your use of the Services shall be governed by and construed in accordance with the laws of Singapore, without regard to conflict of law principles. You consent to the non-exclusive jurisdiction of the courts of Singapore.
All disputes arising out of or in connection with this Policy shall first be resolved through our customer support channel. If no settlement is reached, the dispute shall be finally resolved by arbitration in Singapore in accordance with the prevailing arbitration rules of the Singapore International Arbitration Centre. The arbitration tribunal shall consist of three arbitrators, and the arbitration language shall be English.
We reserve the right to seek judicial remedies and injunctive relief without posting bond or surety. You irrevocably waive all rights to initiate class actions, representative actions or apply for injunctions to restrict the operation of the Services.
The Services are intended for users aged 13 and above. We do not knowingly collect personal data from children under 13 years of age. If we confirm that we have inadvertently obtained personal information from minors, we will take technical measures to delete such data immediately.
We adopt industry-standard physical, managerial and technical safeguards to protect the integrity and security of your personal data, but cannot completely eliminate network security risks. Your disclosure of information via the Services is at your own risk.
In the event of a data security breach, we will notify you via official website announcement or email in a timely manner and guide you to take protective measures. You are solely responsible for keeping your account password confidential and for all activities conducted under your account. You shall notify us immediately of any unauthorized account access and log out of your account after each use.
In the event of merger, acquisition, equity transfer, asset sale or other corporate restructuring, user data may be transferred as part of corporate assets. In case of bankruptcy, liquidation or reorganization, we may no longer be able to control the processing and usage of your personal data.
We may revise and update this Privacy Policy from time to time. Updated contents will be published on our official page. Your continued use of the Services after updates constitutes your acceptance of the revised Policy terms.
If you have any questions, objections or requests regarding this Privacy Policy or need to exercise your personal data rights, please contact us via the designated email: hongwysk@163.com
This Policy is originally written in English. Any translated version is for reference only. In case of any inconsistency between the translated version and the English version, the English version shall prevail.
Version: 1.0