SciComm-AI Masterclass

Using GenAI to Communicate Science

Responsibly and Effectively

Developed and Delivered by: Mohamed Elsonbaty Ramadan

The Masterclass:

In today's rapidly evolving world, using Generative Artificial Intelligence (GenAI) is not a question anymore. The Masterclass "Using GenAI to Communicate Science" offers science communicators and researchers a transformative journey into the world of GenAI tools with immense potential in the realm of science communication. We promise more than just a surface-level introduction; we delve deep into GenAI, ensuring you harness its capabilities both effectively and responsibly.

Through this training, participants will learn how to guide GenAI models to produce the desired outputs and tailor its responses, ensuring the GenAI conveys scientific information in a precise, accurate, and engaging manner. Besides focusing on prompt engineering and patterns, critical discussions on the validation of information, AI-generated content biases, and ethical considerations are integrated in this training.

Designed and curated especially for science communicators and researchers, this training is a perfect blend of theoretical knowledge and practical application. We don't stop at theory; participants will be immersed in hands-on exercises, honing practical skills and actionable approaches that can be implemented in their science communication endeavours immediately. By the end of the workshop, the participants will be equipped with a new set of tools and techniques to revolutionize their way communicating science through GenAI.

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Masterclass Outline:

Basic Level (2 hours):

Generative Artificial Intelligence (GenAI 101)
Prompt Engineering
Basic Prompt Patterns and Techniques
Demonstration: Using GenAI in Science Communication Task

Intermediate Level (3 hours):

Advanced Prompt Patterns and Techniques
Framework for Effective Use of GenAI in Science Communication
Activity: Applying GenAI tools in Science Communication
Responsible Use of GenAI in Science Communication

Advanced Level (3 hours):

Integrating GenAI in Science Communication Workflows
Developing GenAI Assistant for Science Communication
GenAI in SciComm Clinic
Best Practices and Top Tips

Ready to Master GenAI in SciComm?
Choose your level(s) and start your journey to enhance your SciComm with GenAI

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By the end of this Masterclass, participants will:

Develop skills needed for responsible and effective use of GenAI to communicate science
Understand the fundamentals of GenAI and its underlying mechanisms
Recognize the strengths and limitations of GenAI
Acquire prompt engineering skills to tailor GenAI responses
Master advanced prompt patterns used specifically in science communication
Develop an approach to incorporate GenAI into science communication tasks
Learn how to build a customized AI Assistant using GenAI
Understand AI-generated content biases, legal implications, and ethical considerations
Apply these acquired skills in real-world scenarios through hands-on activities

Instructor: Mohamed Elsonbaty Ramadan

AI Trainer and Consultant
Award-winning Science Communicator and Journalist

With 15 years of professional experience, Mohamed Elsonbaty has delivered training sessions and workshops for hundreds of science communicators, journalists, media professionals, researchers and scientists to develop effective science communication skills.

As a Science Communicator, he has worked for many international organizations, where he developed and delivered various science communication projects and events to engage the public with science.

As a Science Journalist, he published more than 700 scientific pieces in various reputable outlets including Scientific American, SciDev.Net, and Popular Science.

He is the former Vice-president of the Public Communication of Science and Technology (PCST) network and a Co-founder of the Arab Forum of Science Media and Communication (AFSMC).