2 0 2 4
Protection For All
MCAFEE
A 90-second animated typographic video was required to support the announcement of McAfee Scam Detector. As the product Ul was still being finalised, fast-paced text in motion was the solution to avoid explaining the product without showing any unrsolved product screens. The finalised script was storyboarded and playfully animated, while ensuring legibility of text and time to absorb messaging. The animation was designed to play in keynotes or silently in the background of executive meetings during CES.
2 0 2 4
Protection For All
MCAFEE
A 90-second animated typographic video was required to support the announcement of McAfee Scam Detector. As the product Ul was still being finalised, fast-paced text in motion was the solution to avoid explaining the product without showing any unrsolved product screens. The finalised script was storyboarded and playfully animated, while ensuring legibility of text and time to absorb messaging. The animation was designed to play in keynotes or silently in the background of executive meetings during CES.
MOTION LEAD
MOTION LEAD