Bobby Kraft: Digital Marketing for Small Business during COVID-19
With the rapid increase in the use of the internet, almost every field of work is getting more and more advanced. Especially in the year 2020 and 2021, people like Bobby Kraft manages to establish their name excellence with their extraordinary skill set and working strategies.
When Bobby stepped into the field of digital marketing, he realized that how big and vast this field is. This led him to take some serious and progressive steps that can make digital marketing more interesting and reliable. Over time, he learned various strategies that can be beneficial in digital marketing and thus become the founder of New Edge Marketing. This is a digital marketing company that works on the goal of providing efficient and reliable digital marketing solutions.
Talking about the services and ideas that are suggested by Bobby Kraft and his team at the time of the COVID-19 pandemic can bring out a satisfactory change in digital marketing processes. He precisely focuses that how digital marketing can be more beneficial for small businesses. Here are some tips that he suggested to help small businesses with digital marketing:
Website Optimization
When it comes to website optimization especially for mobile, marketing has become even more relevant and accessible. Through website optimization, companies can attract more consumers browsing and this can further lead to more purchases. With the use of tablets or smartphones, it is easy to operate any site from anywhere
Understand The Customers And Your Target Audience
Understanding the customers is the key in digital marketing as the companies can make useful strategies according to their customers buying options. Especially at the time of this COVID-19 pandemic, many people are doing online shopping. Thus, it can give companies a huge benefit in understanding their target audience to shape their product and services according to their needs.
Find a best suitable social media platform
Nowadays, social media marketing is like another subsidiary of digital marketing. According to the data sources, nearly about 74% of consumers rely on social media to guide their purchasing decisions. Thus, with the increase of social media users all over the world, the marketing strategies and product recommendations will be an excellent way to give small businesses a good reach.
Bobby Kraft with his firm New Edge Digital Marketing shows a different perspective that can help many people to run their small businesses efficiently and productively. Bobby Kraft believes in delivering strategically sound digital marketing campaigns that can put a business in front of a targeted audience. These tips can be formatted to fit small business goals and to provide better results.
