Improving Your Site's Placement on Google's Search Engine Results
Google ranks a page according to a large number of factors. Exactly what these factors are is apparently a trade secret, although there are number of well-known things that contribute to the ranking of a page.
Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted as "Ads" or "Sponsored") as well. Advertising with Google won't have any effect on your site's presence in our search results. Google never accepts money to include or rank sites in our search results, and it costs nothing to appear in our organic search results. Free resources such as Search Console, the official Webmaster Central blog, and our discussion forum can provide you with a great deal of information about how to optimize your site for organic search.
we have tested below links with copied content and see no results:
- https://portal.grace.edu/ICS/My_Pages/Bookmarks_870.jnz
- http://ares.lsue.edu/ICS/My_Pages/Bookmarks_420.jnz
It is absolutely necessary for a blogger or SEO professional to check their Google keyword ranking for target keywords. One of the most common mistakes bloggers and website administrators make is that they write and publish articles without targeting any keywords at all.
If you are at the top of the results, you can bet Google will take a closer look at your site. That might be deeper algorithmic analysis of your site, or even a manual review…. sometimes I actually worry about all of a sudden appearing near the top of results. Sometimes, it is shortly followed by a big drop, if the methods used were a little ropey.
Google Loves Unique Content
What Google does like is great unique content. We have seen the rise in importance of content creation and curation as a marketing tool over the last few years. People use the web to find information, that is why Google is putting such a high value on unique content. Creating great contagious content that begs to be shared such as videos, blog posts and ebooks also has a big side benefit. That benefit is that people will link to your website or blog and hence Google gives you big ticks in its search engine calculations the more often back-links are created to your blog and website from other websites.
In addition, the Data Science team at Moz, lead by Dr. Matthew Peters, ran an extensive correlation study to determine which features of websites and webpages are associated with higher search rankings. For the first time this year, Moz partnered with several data partners to enhance the study, including SimilarWeb, DomainTools, and Ahrefs.
in these 2 site we applied unique content.