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If you are setting up the U TV app on your smart TV or streaming device, you may see an activation code on your TV screen. To link your device to your U account, visit U.co.uk/activate, enter the code shown on your TV, and follow the on-screen instructions.
U is the free streaming service formerly known as UKTV Play. It offers on-demand programmes from channels including U&Dave, U&Drama, U&W, and U&Yesterday.
How Do I Activate U at U.co.uk/Activate?
To activate and link your U TV app:
Open the U app on your smart TV or supported streaming device.
Sign in or follow the instructions to set up your U account.
Look for the activation code displayed on your TV screen.
On another device, open U.co.uk/activate.
Enter the activation code exactly as it appears on your TV.
Follow the on-screen instructions to finish linking your device.
Return to your TV and start watching U.
U states that TV and set-top-box users need to follow the on-screen instructions to link the device to their U account.
Where Can I Find My U Activation Code?
Your U activation code appears on your TV screen when you open the U app and try to watch a programme without being signed in.
The code is five characters long and contains letters and numbers.
If you cannot see a code, return to the U app on your TV and follow the sign-in or device-linking instructions again.
Where Do I Enter the U TV Code?
Enter your U TV activation code at:
U.co.uk/activate
Type the code exactly as it appears on your TV and follow the instructions displayed on the screen. U specifically directs users to this page to enter their device code and complete the linking process.
How Long Does a U Activation Code Last?
A U activation code is valid for 30 minutes and can only be used once.
If the code has been displayed on your TV for more than 30 minutes, it will expire and be replaced by a new code.
What should I do if my U code has expired?
If your activation code has expired:
Return to the U app on your TV.
Generate or display a new activation code.
Open U.co.uk/activate again.
Enter the new five-character code.
Complete the on-screen instructions.
Why Is My U.co.uk/Activate Code Not Working?
If your U activation code is not working, check the following:
Make sure you entered the correct code.
Check that there are no spaces in the code.
Do not add symbols or extra characters.
Make sure the code has not already been used.
Check whether the code is more than 30 minutes old.
If the code has expired, generate a new code from your TV.
U confirms that the activation code is five characters, contains letters and numbers only, can be used once, and expires after 30 minutes.
How Do I Link U to My Smart TV?
To link U to your TV, first download and open the U app on your supported TV or set-top box. Sign in or create your U account as instructed, then follow the instructions shown on your TV to link the device.
If a code is displayed, use U.co.uk/activate on another device to enter that code and complete the linking process.
Do I Need a U Account to Activate My TV?
Yes. U requires you to register on its website before using the U app on a TV or other streaming device. After creating your account, you can follow the instructions in the U app to pair your device with your account.
Quick U.co.uk/Activate Guide
TV: Open the U app → follow the sign-in instructions → get your activation code.
Phone or computer: Open U.co.uk/activate → enter the five-character code → follow the instructions.
Finished: Your TV or streaming device should be linked to your U account.
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