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Question Beauty is an independent makeup brand that combines artistry with conscious innovation — inspiring individuals to define beauty on their own terms, with vibrance that is vegan and cruelty-free!
Question Beauty is an independent makeup brand that combines artistry with conscious innovation — inspiring individuals to define beauty on their own terms, with vibrance that is vegan and cruelty-free!
Question Beauty is an independent, female-founded makeup brand created in 2023 with a mission to redefine beauty through artistry and integrity. Founded by artist and entrepreneur Dasha, the brand is built on strong ethical commitments: every product is cruelty-free, vegan, mica-free and mineral-free. These choices ensure a safe, sustainable and clean beauty alternative that aligns with conscious consumer values while still delivering bold, innovative color. By prioritizing ethics and transparency, Question Beauty empowers customers to feel confident not only in how they look but also in how their cosmetics are made. Hand-packaged with care in New Zealand, the brand embraces independence, artistry and responsibility, offering a meaningful departure from mainstream beauty standards. With each release, Question Beauty stays true to its guiding vision of makeup that celebrates individuality, supports creativity and upholds ethical practices — without compromise.
Question Beauty’s product line blends high-impact color cosmetics with everyday inspiration, designed for both professional artistry and personal expression. The collection includes multichrome eyeshadow pigments, pressed pigment highlighters, blush sticks, vegan lip glosses and mascara toppers — each formulated for vibrant, compliment-worthy looks. To support experimentation, the brand also offers makeup brushes, gel primer and mixing mediums, allowing customers to build custom formulas and textures tailored to their style.
Each product from the Question Beauty range is hand-packaged to reflect the brand’s independent spirit and attention to detail. That extra intimate touch is what ensures quality in every product that reaches a Question Beauty customer’s hands.
Whether it’s bold multichrome pigments for striking creative makeup or soft blush sticks for everyday wear, Question Beauty is dedicated to inspiring artistry at every level. With its focus on innovation, clean formulations and empowering self-expression, the brand continues to grow as a small beauty company with global reach, offering customers around the world the chance to redefine beauty on their own terms.
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