Hi, I'm Punny.
I'm a digital artist and beginner web developer. I built this website myself, but I haven’t been able to find work for two months. No sales yet, and I still need to live and fund promotion for my creative materials.
Maybe. There are more vacancies in IT, but the market has changed. It's shifting toward influencers and experts with personal brands. No blog — no visibility. And even in tech, it’s tough: every fifth boy dreams of becoming a programmer and starts coding from school.
I still use it: I send my resume, my portfolio, and a full website where I showcase my skills in copywriting, content creation, and marketing. But companies don't even react. Zero response.
Let’s talk about how social media algorithms actually work — because if you’re seeing this post, it's already a miracle.
What happens when you launch a startup — not the “become a millionaire in 3 days” lie, but the raw truth.
I get 70 views per day on X (Twitter) and 300 views per month on Facebook.
Summer months are tough — 60% of the global population is either on vacation or taking exams.
TikTok actually has people, and its algorithm is decent. One of my videos reached 1,800 views in a day — a miracle compared to 125 on Instagram.
This is how Meta and X algorithms work.
But then — how do other artists get 40,000+ views per artwork?
Likely, they pay for ads. A $5–10 ad budget may seem small if your income is $2,500–$5,500/month.
Everyone else? They get nothing. No reach.
Social media algorithms sort users into groups based on behavior. AI tracks who buys and who doesn’t.
Those who rarely or never buy are pushed into low-priority audiences.
Only users who have a history of purchases are shown promoted content — depending on how much you pay for ads.
If your ad budget is too low, your post is shown to an audience that never buys anything.
AI learns your behavior fast. It changes your feed based on what you scroll past or click on.
Its goal? Keep you scrolling long enough to show paid ads.
That’s why trending posts often use emotional triggers — horror manga, shocking content, or romantic scenes.
It’s all about keeping users hooked.
So don’t follow AI blindly.
If you don’t pay for promotion, your content is shown to non-buyers.
This is how digital poverty works: your target audience never even sees your project.
You have two options:
Manually invite people to visit your website.
Get a job to fund your ad budget.
But even that job needs to leave you with enough energy to create.
That no one will show up to buy when I launch.
Motivation drops, I draw new pages in sadness.
And yes, someone might say, “She only cares about sales.”
But that’s childish thinking. Kids don’t understand how the world works — because parents buy everything for them.
But every real project needs sales to survive. Everything in your house — even your soap and toilet paper — was created because someone paid for it.
But they have no problem buying soda or candy. Somehow that’s okay.
With manga and digital products, it's different. In my region, people even have a nickname for those who never buy anything online — “digital beggars.”
What do you call them in your country?
If you want a paying audience, you’ll likely need to spend $120–$1,000 on advertising, depending on your region.
That’s the real cost of getting into the “buying group” — the audience social media shows to people who actually buy things.
Until then, you're invisible.