Effective Date: July 20, 2025
Last Updated: March 20, 2026
Welcome to Sahu Matrimony. This Privacy Policy outlines how Arpit Sahu ("Service Provider") collects, uses, and protects your personal information when you use the Sahu Matrimony mobile application ("Application"). This service is provided as a Freemium service and is intended for use "AS IS." By downloading and using the Application, you consent to the processing of your information as described in this policy.
To provide a functional matchmaking experience, we collect both information you provide directly and data collected automatically.
a) User-Provided Information
Account & Contact Data: Email address, phone number, and name to create accounts and verify identity.
Profile Details: Gender, date of birth, religion, caste, profession, education, hobbies, interests, and lifestyle habits (food, smoking, drinking).
Media: Photos uploaded to your profile gallery.
Communications: Messages shared with other users through the App's interface.
b) Automatically Collected Information
The Application may collect certain information automatically, including:
- Device Internet Protocol (IP) address.
- Operating system and device identifiers.
- Usage patterns: pages visited, time spent on the Application, and dates of visits.
- Note: The Application does not gather precise real-time location information from your device.
We utilize the collected data to:
Facilitate Matchmaking: Suggest potential matches based on your profile and preferences.
Communication: Send notifications, required notices, and marketing promotions.
Service Improvement: Analyze trends and interactions to improve app features.
Business Transfers: In the event of a merger, acquisition, or asset sale, your information may be transferred to the new owner.
AI Enhancement: We may use Generative AI models (such as Gemini or Claude) to enhance user experience. Data processed by these models is governed by their respective provider policies.
We share data with third parties only in the ways described below:
Public Profile: Your profile details (excluding contact information) are visible to other users to facilitate matchmaking.
Service Providers: We work with trusted third-party providers for analytics, hosting, and functionality. These include:
- Google Play Services / AdMob
- Google Analytics for Firebase / Firebase Crashlytics
- Facebook / One Signal
- Amplitude / Mixpanel
- RevenueCat
Legal Requirements: We may disclose information as required by law (e.g., subpoenas) or when we believe in good faith that disclosure is necessary to protect rights, safety, or investigate fraud.
Our app offers optional subscriptions and digital products.
Payment Processing: All transactions are handled securely through the Apple App Store or Google Play Store. We do not collect or store payment card information.
Renewals: Auto-renewable subscriptions are charged unless canceled 24 hours before the period ends. Manage these via your app store account settings.
Sahu Matrimony maintains a zero-tolerance policy for objectionable behavior. Users are prohibited from:
- Cyberbullying, harassment, or promoting violence/hate speech.
- Sharing sexually explicit content or promoting illegal activities.
- Discrimination based on race, religion, or sexual orientation.
Consequences: Violations may result in formal warnings or immediate disabling of the account. Reporting tools are available within the app.
We provide physical, electronic, and procedural safeguards to protect your information. However, please be aware that no security system can prevent all potential security breaches.
Retention: We retain user data for as long as you use the Application and for a reasonable time thereafter.
Account Deletion: You may request data deletion or delete your account at any time. Some information may be retained as required by law.
The Application is not intended for individuals under the age of 18. We do not knowingly collect data from children. If we discover a child under 13 (or under 18 per regional matrimonial laws) has provided personal information, we will delete it immediately from our servers.
Access: You can update your profile information directly in the app.
Opt-Out: You can stop all information collection by uninstalling the Application using standard mobile processes.
External Links: Our service may contain links to other sites. We are not responsible for the privacy practices of external websites.
Sahu Matrimony is a platform for connections. We do not guarantee the accuracy of user-provided content and are not responsible for harm resulting from interactions with other users. Please exercise caution.
We may update this Privacy Policy periodically. We will notify you of changes by posting the new policy on this page. Continued use of the app signifies your approval of the changes.
For questions regarding your privacy, data deletion requests, or app practices, contact:
Arpit Sahu Email: rptsahu1@gmail.com