BUSINESS CASES

Get ready to be inspired by some of the most amazing success stories I have developed! While the data is fictional, the results are real and proven. These dashboards will surprise you and showcase the power of implementing innovative solutions in various areas. And the best part: I am here to be your partner and help you bring these ideas to life in your department. Together, we can turn your company into a true success story!

• Customer Analytics

To better understand how customers interact with a business, it is essential to identify trends and patterns. An effective way to do this is through cohort analysis, which groups customers with similar characteristics. The following case illustrates this technique, focusing on customers' first purchase. It presents key indicators such as recurrence, average ticket value, and customer retention, along with two charts that visualize customer flow and behavior over time. This information is valuable for improving the relationship between the business and its target audience.

• Gestão de Projetos - PMO

Managing projects with key indicators is essential for project success. Indicators help monitor and assess progress, identify potential deviations, and take corrective actions to keep the project on schedule and within budget. Additionally, using indicators improves communication between teams and stakeholders by providing clear and objective information about the project. This enables more accurate decision-making and enhances project management efficiency, leading to successful projects and greater customer satisfaction.

• Gestão Comercial

Indicators are essential for sales management. They help monitor and evaluate team performance, identify areas for improvement, and take corrective actions to achieve established goals. With clear and objective information, it is possible to make more accurate decisions and align efforts toward a common objective. Tracking indicators such as revenue, sales volume, average ticket, and gross margin is crucial for optimizing results. Don't waste any more time—implement indicators in your sales management and achieve greater success in your business.

• Gestão Financeira - DRE

The Income Statement (DRE), along with the management of accounts payable and receivable, is crucial for the financial health of any company. The DRE presents revenues and expenses over a period, allowing for an accurate assessment of financial performance. On the other hand, managing accounts payable and receivable helps control cash flow, preventing delays in bill payments or receivables. Combining these tools is essential for making informed financial decisions and ensuring the company's long-term financial health. In summary, the DRE and the management of accounts payable and receivable are key components of any company's financial management.